In Sports and Entertainment Marketing we finished setting up our teams for the draft. It appears we must have gotten it set up too late for week one of the NFL season. Yahoo has us slated to automatically draft our teams after this week's games are over. Tomorrow we're going to take a look at the messy job of selling the MSU vs. Florida Atlantic game at Ford Field. Somebody really screwed this up.
In Intro to Marketing we discussed the issues of privacy involved with Flash Cookies and internet advertising and information management as this was the topic of the Wall Street Journal article that was assigned for last night. All of the students received a vocabulary list composed of words from the article that they did not know. We defined 5 or 6 of the 15 words on the list in class and the students are supposed to define the rest of them for tomorrow. Here is a link to the list. Students will be given a vocabulary test on Monday covering the 15 words on that list.
In the school store we discussed the Red Alert shirt as well as our upcoming meeting with Jansport. Tomorrow, we will break up into groups and start working on inventory, displays, newspaper advertising, web site, video advertisements and orders.
Big game tomorrow against Clarkston. Red Hawks better wail on Clarkston. I really can't stand those dumb helmet s that they wear. Go Hawks!!!!!!!!!!!!
Also, my other favorite team, the Freshman Adams Highlanders laid the smack down on Southfield Lathrup yesterday by a score of 26 - 0. Great Job Fellas.
Thursday, September 9, 2010
Wednesday, September 8, 2010
2nd Day Sports and Entertainment Marketing
We just got our teams together today for our Fantasy Football League the teams are as follows:
Team 1 : Patrick and Perkins
Team 2 : Jamel and Piotrowski
Team 3: Fox and McGlone
Team 4: Hill and Rusinosk
Team 5: Leone and Bezerra
Team 6: Harrison and Lance
Team 7: Thomas and Stevanovic
Team 8: Carlson and Whitlock
Team 9: Nicholson and Wesala
Team 10 (And most likely future champion): Mr. Holder
Students will need to come up with a name and a city for their teams (Names should be appropriate for school). They will then need to evaluate and rank players for tomorrow's draft. They will have time in class tomorrow to work on that.
Remember that the League is on Yahoo Fantasy sports and the league ID # is 754997 and the Password is RedHawks and it is case-sensitive.
Good Luck (You'll need it)
Team 1 : Patrick and Perkins
Team 2 : Jamel and Piotrowski
Team 3: Fox and McGlone
Team 4: Hill and Rusinosk
Team 5: Leone and Bezerra
Team 6: Harrison and Lance
Team 7: Thomas and Stevanovic
Team 8: Carlson and Whitlock
Team 9: Nicholson and Wesala
Team 10 (And most likely future champion): Mr. Holder
Students will need to come up with a name and a city for their teams (Names should be appropriate for school). They will then need to evaluate and rank players for tomorrow's draft. They will have time in class tomorrow to work on that.
Remember that the League is on Yahoo Fantasy sports and the league ID # is 754997 and the Password is RedHawks and it is case-sensitive.
Good Luck (You'll need it)
I Always Feel Like Someone is Watching Me
All Intro To Marketing students need to read this article tonight. Please copy these questions onto your paper before answering them. All assignments must be done on a computer. They can be emailed to me at rkholder@hotmail.com or printed out turned in via paper in class.
After reading the article I would like you to answer the following questions:
1. Write down at least two words that you did not know.
2. Explain what Lotame does and then write down why you belive this is or is not an invasion of user privacy.
3. Give an example of some examples of situations where very personal information could be obtained by companies without the user knowing. The article gives a couple of real life examples.
4. What is the price of targeted ads on the internet according to the article.
5. How does user tracking benefit consumers?
After reading the article I would like you to answer the following questions:
1. Write down at least two words that you did not know.
2. Explain what Lotame does and then write down why you belive this is or is not an invasion of user privacy.
3. Give an example of some examples of situations where very personal information could be obtained by companies without the user knowing. The article gives a couple of real life examples.
4. What is the price of targeted ads on the internet according to the article.
5. How does user tracking benefit consumers?
Tuesday, September 7, 2010
First Day
Great first day. Looks like we've got a great group of kids.
Today we just took attendance and discussed what the classes are about. I also passed out a hard copy of the syllabus to every class except for my 6th hour Intro to Marketing Class. (Sorry guys. I'll have copies for all of you tomorrow.)
School Store kids need to bring in ideas for our "Red Alert" t-shirts. Each student needs to have at least one idea. Hopefully we can get those ordered this week.
Sports and Entertainment - We will be going over the syllabus tomorrow and setting up teams and getting ready for our fantasy football draft.
Today we just took attendance and discussed what the classes are about. I also passed out a hard copy of the syllabus to every class except for my 6th hour Intro to Marketing Class. (Sorry guys. I'll have copies for all of you tomorrow.)
School Store kids need to bring in ideas for our "Red Alert" t-shirts. Each student needs to have at least one idea. Hopefully we can get those ordered this week.
Sports and Entertainment - We will be going over the syllabus tomorrow and setting up teams and getting ready for our fantasy football draft.
Monday, September 6, 2010
Intro to Marketing
Hope you had a great summer!
How can you really screw up summer?
Looking forward to teaching you all about how marketing really is the driving force in the U.S. economy. I think you're really going to like this class.
I've put a copy of the syllabus in Google Docs.
How can you really screw up summer?
Looking forward to teaching you all about how marketing really is the driving force in the U.S. economy. I think you're really going to like this class.
I've put a copy of the syllabus in Google Docs.
Sports & Entertainment Marketing
Welcome back!!!!
I'm looking forward to a great year.
To make things a bit easier, I've posted a copy of the class syllabus on Google Docs.
I'm looking forward to a great year.
To make things a bit easier, I've posted a copy of the class syllabus on Google Docs.
Friday, September 3, 2010
Counting Down
OK. I think I'm ready. School starts on Tuesday, and yes, I am ready to get going. I really do dig my job.
Alex's freshman football team at Adams is 1-1. Couldn't finish the first game agains Clarkston, but ran away with yesterday's game against Farmington.
The Makos are 0-2. It's been a rough start but the kids are working hard for the most part, and the ones that aren't, are now beginning to learn what hard work is.
The Red Hawks are 1-0 with a big game against Pontiac tonight. I really think they're going to have a great season.
All of that said, it's time to start school. I'm really looking forward to seeing the students again. I just got a text message from one of my favorite students, and a former player asking if she could observe my class to fulfill a requirement for on of her teacher education classes at Oakland. What a thrill. That's my bonus. It doesn't come in the form of a check or a new car. It's just a great feeling when a kid tells you that you did a good job and that they appreciate what you've done for them. Those are the bonuses that I get. I love it.
It's time. Let's get started
Alex's freshman football team at Adams is 1-1. Couldn't finish the first game agains Clarkston, but ran away with yesterday's game against Farmington.
The Makos are 0-2. It's been a rough start but the kids are working hard for the most part, and the ones that aren't, are now beginning to learn what hard work is.
The Red Hawks are 1-0 with a big game against Pontiac tonight. I really think they're going to have a great season.
All of that said, it's time to start school. I'm really looking forward to seeing the students again. I just got a text message from one of my favorite students, and a former player asking if she could observe my class to fulfill a requirement for on of her teacher education classes at Oakland. What a thrill. That's my bonus. It doesn't come in the form of a check or a new car. It's just a great feeling when a kid tells you that you did a good job and that they appreciate what you've done for them. Those are the bonuses that I get. I love it.
It's time. Let's get started
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