Tuesday, September 14, 2010

Utility

Today we talked about the different kinds of utility in marketing.  Remember that there could be a pop quiz covring this subject tomorrow.  You can take a look at the notes here to help you prepare.

In sports and entertainment marketing we talked about the Marketing mix and how it related to the sports and entertainment industry.  The kids then worked on developing names for their fantasy football teams.  Tomorrow they will be asked to put together a presentation discussing how the four Ps of the marketing mix will be used in their football franchise.

In the school store, we looked at the new apparel line from Jansport.  Hopefully we'll have an order secured by the end of the week.

1 comment: